Visa Trophy
The Company in 1981
- Citroën introduces a corporate publicity campaign using "the little gentleman and the chevrons" drawn by Savignac.
- In association with Total, Citroën sets up the "Visa for Competition" Trophy, a promotional formula designed to demonstrate the qualities of the Visa. The two winners are nominated works drivers for the 1982 season.
- Annual production : 618 818 vehicles.
The models in 1981
Zoom
The Visa is replaced by the Visa II
- In March the Visa is replaced by the Visa II, a car with redesigned body-work and a more economical engine. The Visa II comes in four versions: Special, Club, Super E and Super X. Visa II Special and Club: 652 cm3, 35 bhp at 5,250 rpm, 4 bhp, 124 km/h, 5.8 litres/100 km. Visa II Super E: 1,124 cm3, 50 bhp at 5,500 rpm, 5 bhp, 140 km/h, 5.1 litres/100 km. Visa II Super X: 1,219 cm3, 64 bhp at 6,000 rpm, 7 bhp, 155 km/h, 6.7 litres/100 km.
- May sees the launch of the new C25 utility vehicle, a vehicle produced and sold by Citroën (gearbox and diesel engine), Peugeot (petrol engine) and Fiat. Three different versions are available: C25 petrol with 1,070 kg payload, 1,796 cm3, 69 bhp at 4,800 rpm, 10 bhp, 120 km/h; C25 petrol with 1,405 kg payload, 1,971 cm3, 78 bhp at 5,000 rpm, 11 bhp, 124 km/h and C25 Diesel with 1,070 or 1,405 kg payload, 2,500 cm3, 75 bhp at 4,100 rpm, 10 bhp, 122 km/h.
- July sees the launch of the GSA Special with a 1,300 cm3 economy-tuned engine.
- October heralds the arrival of the LNA Club, with improved trim.
In the news in 1981
- François Mitterrand is elected President of the French Republic.
- abolishes the death penalty.
- The standard working week is reduced to 39 hours with five weeks of paid holiday.
- The American Space Shuttle, Columbia, makes its first flight.